Sao Paulo (Hybrid)
We are a fast-growing B2B SaaS company revolutionizing tax automation across Latin America. In just 2 years, we’ve built a platform trusted by major enterprises across Brazil, Argentina, Mexico, Colombia, Chile and more — and we’re just getting started. Our goal is to become the go-to tax automation solution in emerging markets.
Marketing Manager
We are now looking for a Product Marketing Manager to own the strategy, messaging, and execution of initiatives that drive awareness, acquisition, activation, and adoption across the region.
Key Responsibilities:
Go-to-Market & Messaging
- Define and evolve product positioning, messaging, and personas by vertical and geography
- Launch new features and products, aligning internal teams and creating all supporting materials
- Collaborate with Product, Sales, and Customer teams to maintain a clear value narrative
Demand Generation & Growth
- Plan and execute targeted campaigns (LinkedIn Ads, Google Ads, newsletters, webinars)
- Own the email marketing strategy: segmentation, sequences, testing, and performance analysis
- Build and optimize SEO and backlink strategies for long-term organic acquisition
Sales Enablement
- Create commercial assets (pitch decks, one-pagers, case studies, landing pages)
- Collaborate closely with Sales and CS to tailor materials by use case, industry, and region
Events & Field Marketing
- Identify and manage participation in relevant industry events across LATAM